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Don’t leave your marketing strategy to junior marketers or overpay for agencies that don’t understand your niche. A Fractional CMO brings senior-level leadership, tailored strategies, years of experience, and a powerful network to position your business for success.
Get the strategic insight and leadership of a full-time CMO without the hefty costs. A Fractional CMO works when you need them, providing exceptional value while keeping overheads low—freeing up your resources for growth.
This isn’t just strategy—it’s action. A Fractional CMO takes full accountability for your marketing, building the foundation, creating structure, and managing teams, vendors, and campaigns to deliver measurable results that drive your growth.
Hi, I’m Manesh Palli.
Attention to detail, holistic approach to marketing. Working with Manesh has been a joy all throughout
Hands down one of the most talented, dedicated and lateral-thinking marketing brains I've come across in 30+ years of business. And a rapid adopter too. Manesh was more than your average Marketing Manager at SiGMA when I was his CMO. He genuinely cared about his role, his team and the impact their collective performance had on overall brand reputation as well. His can-do attitude was infectious and he was liked by everyone.
Manesh has been fantastic to work with, very professional and organised; he’s been a great asset to the WA.Technology company & journey
I have worked closely with Manesh when we were both at SiGMA in 2020 and also afterwards when he became my client. Manesh’ extensive understanding of marketing strategies, combined with his incredible passion for the domain, is nothing short of outstanding. In addition to his professional acumen, Manesh is an absolute pleasure to work with.
Flexible engagements with a self-managed executive.
Minimum of 3 months engagement.
Self-managed, fully engaged marketing leadership for up to 10 hours per week. Focused on strategy, team leadership, and aligning marketing with business goals.
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Create yearly marketing strategy and quarterly plans.
Build and manage the marketing team, including hiring and firing.
Oversee branding, campaigns, and all marketing activities.
Attend leadership meetings to align marketing with business objectives.
Conduct weekly check-ins to track progress and ensure results.
A full-service marketing partner providing customised solutions to support your growth. From branding to events, every task is handled with speed and excellence to ensure impactful results.
Branding: Brand identity, brand strategy, and brand messaging framework.
Website: Custom Webflow design, development, and SEO setup.
Events Management: Event planning, coordination with vendors and organisers, and on-site management.
PR Management: Writing and distributing press releases, and managing media relations.
Social Media Management: Planning, content creation, and audience engagement.
Graphic Design: Presentations, social media visuals, and sales materials.
With years of hands-on experience in iGaming, Crypto, and Web3, I’ve consistently delivered measurable impact across industries. From building marketing teams and launching brands to scaling growth and managing multi-million-dollar budgets, my track record speaks for itself.
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Crafted a 360° launch marketing strategy.
Built branding from scratch, creating a unified and impactful identity.
Scaled the marketing team from 0 to 7 within 6 months.
Managed a €1.5M budget effectively
Created 9 custom-built event stands in 10 months at iGaming expos.
Won 4 industry awards within the first year.
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Developed launch marketing and iGaming event strategy.
Built a brand strategy and messaging framework.
Designed content and social media plans
Managed event logistics for a 30m² stand.
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Designed go-to-market strategies for 4 clients, including DeFi and NFT platforms.
Created branding and developed high-performing websites.
Built and managed teams, including a 10-person cross-functional team.
Cultivated and led community management strategies.
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Directed PPC campaigns with a €3M quarterly budget across 8 brands in 5 regions.
Oversaw a high-performing team of 4, delivering consistent campaign success.
Achieved measurable growth through precise budget management and targeting.
Built foundational marketing strategies and structures from the ground up.
Scaled the marketing team from 0 to 8, ensuring quality execution.
Oversaw all content activities, including tech, news, media, and video production.
Increased attendee numbers from 8k to 15k in 2 years, driving event success.
Delivered hands-on execution across events, PR, social media, and email marketing.
Crafted a 360° launch marketing strategy.
Built branding from scratch, creating a unified and impactful identity.
Scaled the marketing team from 0 to 7 within 6 months.
Managed a €1.5M budget effectively
Created 9 custom-built event stands in 10 months at iGaming expos.
Won 4 industry awards within the first year.
Crafted a 360° launch marketing strategy.
Built branding from scratch, creating a unified and impactful identity.
Scaled the marketing team from 0 to 7 within 6 months.
Managed a €1.5M budget effectively
Created 9 custom-built event stands in 10 months at iGaming expos.
Won 4 industry awards within the first year.
Crafted a 360° launch marketing strategy.
Built branding from scratch, creating a unified and impactful identity.
Scaled the marketing team from 0 to 7 within 6 months.
Managed a €1.5M budget effectively
Created 9 custom-built event stands in 10 months at iGaming expos.
Won 4 industry awards within the first year.
Crafted a 360° launch marketing strategy.
Built branding from scratch, creating a unified and impactful identity.
Scaled the marketing team from 0 to 7 within 6 months.
Managed a €1.5M budget effectively
Created 9 custom-built event stands in 10 months at iGaming expos.
Won 4 industry awards within the first year.
Crafted a 360° launch marketing strategy.
Built branding from scratch, creating a unified and impactful identity.
Scaled the marketing team from 0 to 7 within 6 months.
Managed a €1.5M budget effectively
Created 9 custom-built event stands in 10 months at iGaming expos.
Won 4 industry awards within the first year.
Manesh's hands-on approach to marketing management, working under pressure, multi-tasking, confidence and powerful character won him the respect of the team. He never refuses you when you ask him for help. He is ready to deal with difficult situations and solve the problems on time. He always takes care of the job. The success achieved in his job required extensive knowledge and dedication. I definitely would recommend him as Marketing Manager.
Manesh has consistently began to deliver marketing strategies of a superb standard across the many brands in SiGMA Group. His proactive 'let's make it happen' approach is not only inspiring, it allows his projects to out-grow any competition. Manesh managed his team with respect and shows excellent leadership qualities. I can confidently say, with Manesh's stellar hard work and attention to performance data and analytics, the company has directly benefited in terms of revenue and growth. Any organization would be lucky to have Manesh on board.
Manesh is a passionate and people focused leader who is very strategic in nature and takes a lot of time in researching and planning to ensure the highest quality delivery in Marketing execution. Manesh brings with him a fantastic network of contacts who he has built and nurtured relationships with over many years, which serves him extremely well in recruiting top talent for brands and projects he works on.
We used to work together for a short while with Manesh. He is very dedicated and knowledgeable person. I asked him everything about Marketing, and could not find one subject he would not know the answer to :) He managed to do the campaigns in a way I think no one could do. He has also a very cool personality, fun to be around. I would love to work with him again, he is a pure professional.
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A Fractional CMO is a part-time chief marketing officer who brings strategic leadership to your company without the commitment of a full-time hire. They work closely with your team or oversee outsourced functions to develop strategies, guide campaigns, and ensure your marketing efforts align with your business goals.
A Fractional CMO leads the entire marketing function, from strategy to execution oversight. They’ll craft a tailored marketing plan based on your goals, audience, and industry. This could include branding, content, SEO, social media, and more. They also manage your team, ensure outcomes are delivered, and handle hiring and firing when needed.
Costs depend on the scope of work and expertise required, ranging between $3,000 and $10,000 per month. It’s far more cost-effective than hiring a full-time CMO—you pay only for the time and expertise you need. Pricing is typically structured as a monthly retainer or project-based fee. It’s important to set clear expectations upfront to ensure alignment.
Find someone with a proven track record in your industry, strong strategic skills, and the ability to communicate clearly. They should align with your business goals, whether it’s B2B marketing, scaling operations, or lead generation. They also need to adapt quickly and integrate seamlessly with your team.
Startups, small businesses, and scaling companies all benefit from a Fractional CMO. Whether you’re launching a new product, entering a new market, or establishing your brand, a Fractional CMO provides flexible expertise tailored to your needs.
A Fractional CMO becomes a core part of your team, providing high-level strategic direction and accountability. Marketing agencies, on the other hand, tend to handle specific tasks or campaigns. While agencies are task-focused, a Fractional CMO brings strategic leadership and works directly with your organization to drive growth. Both have their value—it depends on what your business needs.
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